Teachers College
Recruitment Video (opening)

“I Am The Face Of Teachers College”

Art Director:  Adam Stroncone

Columbia University’s Teachers College prides itself in the diversity of its graduate students and faculty.  In this graphic-intensive recruitment video, designed for students and teachers alike, TimeLine Video developed a creative that celebrates that diversity, as well as highlights the unique experience of living in New York City.

“I am the face of Teachers College” featured real students and faculty, interviewed in diverse settings and in diverse fields of study.  These interviews were mixed with documentary style footage of Columbia’s campus and the surrounding area.

 

 

Columbia wanted a timeless and visually striking graphic design, which our in-house Art Director Adam Stroncone created from the ground up.  The final video was delivered in multiple formats for recruitment purposes.

Originally produced in Standard Definition to meet pre-HD national standards.

 

Technical:

Camera:  16mm

Editorial:  Avid Media Composer

Motion Graphics: Adobe AfterEffects

Deliverables: Optimized for Mobile Tablets, DVD, Web & Large-Scale Digital Projection